Articles Tagged ‘RBCxMusic’


RBCxMusic aims to elevate the return of live music

The “House of Ideas” gives the bank’s clients highly shareable moments at concerts and festivals across Canada.


RBC engages young fans with a music manifesto

H.E.R. leads an effort championing the creative diversity of Canadian musicians in the bank’s “First Up” program.


RBC’s music platform makes its Grammy debut

The bank shows what emerging Canadian artists have faced under lockdown as part of an “all-encompassing” youth strategy.