Articles Tagged ‘Real food Movement’
Brands of the Year 2016: Hellmann’s sustainable message
How the mayo is keeping its Real Food Movement fresh after nearly a decade.
Hellmann’s shows off its origins
A new campaign sends three families to the farm to learn where their food comes from – and live streams it for others to learn too.
![Hellmanns_stills_000001[1]](https://cdn.strategyonline.ca/wp/wp-content/uploads/2015/06/hellmanns_stills_0000011-300x172.png?fcf423)
Hellmann’s tackles food deserts
No, we’re not talking desserts. The brand is shifting its attention to food access, undertaking its first lobbying efforts.
Draftfcb and PFLAG take a Gold Effie
Taxi and Ogilvy also picked up hardware at the awards, which honour marketing effectiveness in North American.
