Articles Tagged ‘Red Lion’
The Local Collective wants to think small for big outcomes
Former Red Lion president and CCO Matt Litzinger has a new agency focused on mining the broader impact of local insights.
Why you shouldn’t optimize video: column
Red Lion’s Matt Litzinger challenges some common truths about tailoring creative to digital platforms.
A colourful take on brain health
The Telus Health Brain Project puts together (and takes apart) art to raise consideration and funds.
Publicis Groupe suspends all awards participation
Promotional budgets are being diverted from industry events to an internal AI assistant.
![REDLION_Kira[2]](https://cdn.strategyonline.ca/wp/wp-content/uploads/2017/03/redlion_kira2-300x172.jpg?720580)
Red Lion hires new director of strategy
Kira Montgomery moves to the creative side from Carat.
Toronto Silent Film Festival’s puzzling campaign
The event once again leverages Instagram to reflect the innovation behind the movies it screens.
Cadillac hits the streets
The luxury brand lets Canadians steer an XT5 through Instagram as part of its focus on experiential and social.
Red Lion wins The Brain Project
Toronto agency gets a shot at driving research funding through Baycrest Health Sciences’ arts initiative.
One Show announces first round of shortlists
Four Canadian agencies are in the running for Pencils, with the show also revealing a new influencer-focused category.
Leo, Zulu, Rethink win big at Epica
Eight Canadian agencies combined for 20 awards at the show judged by members of the industry press.
Meet Maytag’s new family
The brand uses a family of eight (including six grown sons) to showcase its new appliances.
Red Lion wins Cadillac
The Toronto shop will handle all advertising and marketing, including strategy development, for the brand.
Up to the Minute: Fuse makes senior promotions
Plus: A new win for Red Lion, the CMA’s new board chair and more news you may have missed.
Check it out: An escape room on Instagram
Red Lion’s latest Toronto Silent Film Festival Instagram stunt honours the recovered films of the past.
Red Lion partners with Drake General Store
The agency pursues a new kind of client partnership to create merchandise for the retailer.
