Articles Tagged ‘Sample Source’

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SampleSource rolls out a seal of approval

Ronzoni pastas and Sun Products will leverage the wealth of product reviews on upcoming marketing materials.

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SampleSource hires marketing exec for U.S. expansion

Casey Futterer, previously from Nielsen, P&G and Kellogg, has joined the company as its new director of business development, strategy and analytics.

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Subscription models could disrupt the shopping experience

Curated subscription services, which send out boxes of niche products, could offer a great opportunity for CPG companies to expand sampling out of the aisles.