Articles Tagged ‘Sample Source’

SampleSource rolls out a seal of approval
Ronzoni pastas and Sun Products will leverage the wealth of product reviews on upcoming marketing materials.

SampleSource hires marketing exec for U.S. expansion
Casey Futterer, previously from Nielsen, P&G and Kellogg, has joined the company as its new director of business development, strategy and analytics.

Subscription models could disrupt the shopping experience
Curated subscription services, which send out boxes of niche products, could offer a great opportunity for CPG companies to expand sampling out of the aisles.