Articles Tagged ‘SampleSource’

AG Lafley

Reaction to A.G. Lafley’s return to P&G

Fomer P&Gers, Rob Linden at SampleSource and Robb Hadley at PepsiCo, react to the return of the man who once brought much-needed innovation and thought-leadership to the company.

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SampleSource expands South

The Toronto-based company has acquired a 100,000 sq. ft. warehouse in Chicago in preparation for its launch in the U.S.

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SampleSource goes big with a million samples

The Toronto sampling co-op has just finished off its largest program to date, including a first-time partnership with Transcontinental magazines.

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Continued momentum: SampleSource partners with Walmart.ca

SampleSource is now the exclusive vendor for Walmart.ca sampling efforts, providing customers with request-based sampling options.

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SampleSource a big scale hit

Request-based online model improves trial rates for CPGs.