Articles Tagged ‘silver’

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Shopper Innovation Awards: Magnum brings pleasure to Toronto

The Unilever ice cream brand creates a very popular pop-up store in the city, winning a Gold and a Silver this year.

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Shopper Innovation Awards: American Express looks local

The credit card company wins a Silver and a Bronze for encouraging consumers to “shop small” in Toronto.

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Shopper Innovation Awards: Knorr solves menu planning mystery

The brand picks up a Silver for its dedicated website and program to bring consumers easy meal solutions.

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CASSIES Silver: Chocolate milk gets a makeover in Quebec

The Fédération des producteurs de lait du Québec positions the beverage as post-workout fuel to increase sales for the past five years.

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CASSIES Silver: SpongeTowels soaks up sales growth

Thanks to a campaign starring the “Sponge Pockets” characters, the brand has seen major growth in the last six and a half years.

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CASSIES Silver: Home Depot is ‘beau’ in Quebec

The home improvement retailer faced tough compettion in the province and increased share thanks to a made-for-Quebec tagline and campaign.

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CASSIES Silver: Rouge FM transforms itself

The Quebec radio station modernized its image to reverse loss of share.

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CASSIES Silver: Quebec City reconsiders the bus

The Quebec City Public Transit Network increased ridership with a campaign that highlighted the benefits of taking the bus.

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CASSIES Silver: Carly’s Café gives autism a voice

The website to promote Carly Fleischmann’s book and raise awareness for the cause put viewers in the shoes of those living with autism.

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CASSIES Silver: Toronto Jewish Film Festival flips perception

The fest highlights the “jewishness” of films to appeal to a younger crowd.

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CASSIES Silver: Heart and Stroke’s zombies save lives

The foundation trains a record number of people in CPR thanks by tapping into the trendy interest in the “undead.”

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Digital Agency of the Year 2011

Proximity takes Gold in our inaugural awards, while BBDO wins Silver and John St. gets Bronze.