Articles Tagged ‘Simons’

Corner Office Shifts

Corner Office Shifts: Peter Simons steps aside, Frank & Oak promotes marketer

Plus, L’Oreal creates senior positions, while Halo Top taps shopper marketing vet.

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How to overcome pain points amid supply chain struggles

It’s not just managing prices: KPMG underscores the need to put customers front and centre to maintain loyalty.

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Retail innovation in a year of digital pivots

By thinking outside (and inside) the box, brands like General Assembly and Duer emerged as pandemic success stories.

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Reitmans and Simons top Leger retailer survey

The brands created the best in-store (Ontario) and online shopping experiences (Canada) during the pandemic.

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Simons’ CEO charts a path towards recovery

Why the Quebec retailer’s chief exec has postponed reopening stores, while expanding its online marketplace for local artisans.

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Simons partners with artisans on ecommerce strategy

The Quebec retailer’s Fabrique1840 site builds off its existing capabilities and extends its reach outside of fashion.

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Simons acquires Rituels

The 178-year-old retailer’s first ever acquisition also marks it entry into the men’s grooming category.

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Why Simons went back to the mobile drawing board

The retailer’s marketer explains why its first mobile app took this long.

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MFMK looks to take personal styling mass

The startup creates free inspiration boards, driving traffic to retail partners like Simons and Penningtons.

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Introducing strategy’s 2016 Brands of the Year

Check out the stand-outs from this past year, plus who to keep an eye on.

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Brands of the Year 2016: Simons says, expand

The 176-year-old Quebec retailer has been building its brand across Canada, forging ahead in a competitive retail environment.

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Check it out: Simons sets sail

The retailer uses a near century-old schooner to bring over wares from Europe.

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Simons goes west

As the 176-year-old Quebec retailer arrives in Ontario, a new campaign introduces the brand to the region.

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Square One’s new concept

The Ontario shopping centre is launching a high-end concept store to help make it a luxury destination.

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2013 Brands of the Year revealed

DavidsTea, McDonald’s, Samsung, Iogo and Drew and Jonathan Scott (the Property Brothers) get top honours this year, while Chris Hadfield and the City of Calgary are among the other buzz-worthy brands.