Articles Tagged ‘slim jim’


Slim Jim updates its approach to retail and convenience

An “unprecedented” shopper campaign prioritizes the full range of convenience channels with its new, disruptive displays.


Slim Jim and Slim Duck help people snap out of boredom

Conagra is building its partnership with Chris Boucher in a digital campaign meant to bring its off-beat humor to a new generation.

Slim Jim _ Chris Boucher - Social Post[50]

Slim Jim finds a natural partner in Slim Duck

The Conagra Foods brand is looking to mimic a celebrity strategy that worked well for its Bigs Seeds brand to promote its meat sticks.

Duke's copy

Conagra Canada promotes protein-based snacks

How the company entered gas and convenience for the first time to sell Slim Jim, Duke’s and Bigs.