Articles Tagged ‘Sochi 2014 Olympic Winter Games’

Copied from Media in Canada - CO1_COR_P16075_Kaillie_4.indd

The Canadian Olympic Committee launches its biggest-ever campaign

Derek Kent, CMO at the organization, talks about the #Wearewinter campaign, and its first-ever social media partnership.

Copied from Media in Canada - Molson

Molson goes the distance

The brand is bringing back the beer fridge and airing its longest-ever TV spot on Dec. 26 during the World Junior Hockey Championship.