Articles Tagged ‘Starbucks’

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Tim Hortons changes Roll Up the Rim plan due to COVID-19

Coffee QSRs are halting orders made with reuseable mugs, throwing a snag into Tims’ attempt to modernize the contest.

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Starbucks, Wendy’s add plant-based sandwiches to their menus

Both chains have tapped the Canadian market for their first foray into the category.

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Strategy’s Most Read of 2019: Account wins

The new business and AOR assignments that got the most attention from strategy readers this year.

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Tech in Action: Starbucks uses AR to extend its holiday reach

A Snapchat execution adds the brand’s holiday message to the tree in Toronto’s Eaton Centre.

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Starbucks picks Sid Lee

The selection comes as the coffee giant is planning to focus on creating more Canada-specific campaigns.

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Starbucks brings elevated coffee tastings into a Toronto home

The coffee brand is educating customers about getting cafe-quality drinks at home to promote a new line of grocery products.

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Notes on Starbucks’ sensitivity training program

An expert weighs in on the coffee chain’s effort to implement unconscious bias training, and what it must do next.

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Nestle to pay $7.15 billion to sell Starbucks coffee

The CPG giant will now handle the marketing and sale of the chain’s products in stores around the world.

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Tech in Action: Shanghai’s AR-filled Starbucks

The giant new retail location lets visitors see inside the roastery’s operations and order from anywhere.

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Are you Insta-worthy? (column)

PepsiCo’s Nancy Rooney on why social currency is a critical part of your brand’s value equation.

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Starbucks to shutter Teavana stores

After five years of struggle, the mall retail chain is cut loose from the coffee company.

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Tim Hortons bucks the brand value trend

The coffee chain stands out among QSRs showing declines, according to a new ranking report.

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Consumers love Starbucks’ holiday cup most

A new survey examines how consumers feel about coffee shops’ increasingly important festive cups.

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Starbucks shares the spirit of the season

This year’s holiday cups promote togetherness with 13 designs created by customers during last year’s campaign.

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Celebrating National Coffee Day

From Snapchat filters to paying it forward with a cup of Joe, here’s a look at how brands are commemorating the occasion.