Articles Tagged ‘Subaru Canada’

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The latest Subaru Outback gets returned to the wild

The automaker personifies its new model as a predator set free in its natural habitat to attract younger, outdoorsy drivers.

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Subaru shows the upside of being big

The automaker ends siblings’ backseat rivalries as part of a push to strengthen its proposition for larger families.

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Subaru proves its reliability with experts and emotion

The automaker breaks from its quirky norm, taking a sentimental approach to talking about its longevity and safety.

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Automakers eschew typical messages during COVID-19

A new ad from Subaru is the latest effort providing gratitude in a time when car brands are facing an inevitable sales hit.

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Subaru pits the Outback against a goat

The automaker’s biggest vehicle launch takes a different perspective on ‘performance’ to get the new model and its brand to stand out.

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Subaru reaches for the stars

A new campaign for the Outback encourages Canadians to get out of the city and see the skies.

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CASSIES Silver: Subaru takes on life’s adventures

The car company targeted “real” outdoors people by ridiculing “faux” experiences.

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Red Urban wins Subaru

The agency picks up the account from DDB after a 14-agency review, and will handle national and dealer association advertising.

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Subaru wants to redefine the 1% experience

The brand’s new BRZ sports car spots are all about luxury for the rest of us.

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CASSIES Silver: Subaru’s rallying cry for increased sales

The auto brand put the “sport” back in SUV, engaging families with a twist on the typical test drive.