Articles Tagged ‘TBWA’

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Nissan’s holographic showroom

The car co offers consumers a high-tech glimpse at its new models.

Allen Oke

TBWA\Toronto names Allen Oke ECD

The CD takes on the executive role, and will lead the agency’s creative group of 35 people.

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TBWA and WestJet part ways

The move comes just one year after the agency signed on as AOR.

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Nissan Canada lights up the sky

The car co used a 3D holographic water show to help launch its 2013 Altima on Canada Day.

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Toronto named hub in TBWA’s new digital network

TBWA is reorganizing its digital capabilities by forming a global network of 700 specialists.

Oneshow-contagion

One Show Entertainment Award finalists announced

Leo Burnett grabbed the most nominations of the five Canadian agencies in the running this year.

YellowTail

Yellow Tail makes music

The Australian brand is attempting to create a mass orchestra with symphony pieces composed by people playing with their wine bottles.

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Visa sets off a social cheer

The brand has created an application that asks Olympic fans to cheer for Visa sponsored athletes on Facebook.

Visa

Visa shares your playoff pain

The credit card co launches a TV and digital campaign for those whose favourite NHL teams didn’t quite make the cut.

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Jane Murray joins TBWA as CD

She makes the move from Sid Lee to team up with CD Mark Mason to work on projects for WestJet, Apple and Pepsi.

Nissan

Nissan Canada opens its virtual doors

The auto brand has created a YouTube showroom to entice consumers to further research its cars.

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AToMiC: Nissan puts out a casting call for innovative thinkers

The car brand launches an interactive campaign that has Canadians creating its next TV commercial.

PC bl Bacon Marmalade

Integer research finds frugality and private labels on the rise

Canadian shoppers are cautious planners, but they still value the act of shopping.

kahlua

Kahlua makes an unexpected move

The coffee-rum liqueur launches its first major ad campaign to teach Canadians about its origins.

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TBWA launches shopper marketing division in Toronto

Managing director Marcus Evans heads up the first Canadian office of the Integer Group.