Articles Tagged ‘Ted Lalka’
Subaru makes people as safe as its cars
The automaker continues to take an off-beat approach to build awareness and a deeper connection around features and benefits.
Subaru shows the Impreza as a cure for boredom
The automaker takes a cue from pharma ads as it looks to boost the compact car’s awareness.
Subaru pits the Outback against a goat
The automaker’s biggest vehicle launch takes a different perspective on ‘performance’ to get the new model and its brand to stand out.
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