Articles Tagged ‘Ted Lalka’

subarusafety

Subaru makes people as safe as its cars

The automaker continues to take an off-beat approach to build awareness and a deeper connection around features and benefits.

subaru2

Subaru shows the Impreza as a cure for boredom

The automaker takes a cue from pharma ads as it looks to boost the compact car’s awareness.

subarugoat

Subaru pits the Outback against a goat

The automaker’s biggest vehicle launch takes a different perspective on ‘performance’ to get the new model and its brand to stand out.