Articles Tagged ‘Tribal DDB’

J&J

Johnson & Johnson launches HealthyEssentials.ca

The new CRM platform will be promoted with retailer-specific in-store campaigns and a traditional media buy.

DDB and BBR

AOY & DAOY Gold: DDB & Tribal’s golden game plan

Read how DDB & Tribal won both creative and Digital Agency of the Year prizes.

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More than chance: 25 years of McDonald’s Monopoly

The fast food brand celebrates a quarter century with the classic board game.

chaney

Lg2 names Jason Chaney VP strategy

The Quebec agency bulks up on talent with an eye to opening a Toronto office.

McDonald’s speaks candidly

The brand takes its “Our Food. Your Questions” campaign national to inform Canadians of its transparency initiative.

subaru

Subaru scorches the earth in new campaign

The car co is targeting tech-savvy men with a new digital spot to launch its Subaru BRZ.

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McDonald’s transparent fast food mission

McDonald’s Canada has opened itself up to internet scrutiny, inviting the Canadian public to ask any question about McD’s menu.

McDonalds

McDonald’s answers consumer questions

The brand is continuing its efforts to be transparent about its offerings with a new digital platform that creates a two-way conversation with Canadians.

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AtoMiC Tech: the new ad creative superstar

From Volkswagen’s AR to History Channel’s interactive documentary, the future of technology is now. Here are some best-in-class examples from the past year.

Human Twitter

Mobile to the rescue

A panel of experts from Cossette, Best Buy, Virgin Mobile and Tribal DDB weigh-in on how mobile can solve new advertising dilemmas.

SXSW

SXSW: DDB does Austin

The team at Tribal DDB blogs for strategy about lessons learned from the interactive festival.

SXSWjuggalos

SXSW blog: The Juggalos and branding for social change

Laura Muirhead explores what marketers can learn about cultivating community from, of all things, the Insane Clown Posse.

SXSWday3

SXSW blog: human connection in the digital age

Tribal DDB’s Nik Badminton learns that the most valuable lesson of this interactive festival may be about putting down your device.

SXSW 1

SXSW blog: Both sides of social media

On Day 3, Ed Lee delves into the dark side of social media with F*** Privacy. Then NASA shows him its upside.

McDonaldsCoffee

McDonald’s ups the coffee ante

The QSR launches its biggest campaign yet to introduce the new espresso-based products to Canada.