Articles Tagged ‘Van Houtte’

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Van Houtte brings the fun back to coffee breaks

The brand comes back to TV with a campaign that gives consumers an emotional boost as at-home coffee habits continue.

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Van Houtte celebrates 100 years with foodie in-store promos

The Montreal-born brand is offering everything from recipe booklets to cooking classes as it celebrates a century in business.

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Van Houtte explores what it takes to be a master

Ahead of its 100th anniversary next year, the coffee brand highlights the traits that get someone to the peak of their craft.

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Van Houtte ventures beyond Quebec

Keurig’s Caroline Losson on using chefs as inspiration for the brand’s renewed marketing efforts.

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A nuanced rebrand for Van Houtte

The brand’s new look and campaign aim for more of a gourmet feel that celebrates the subtleties of good coffee.

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Brands up the cool factor

Van Houtte, Jacob’s Creek and Lincoln are among the brands attaching themselves to those who are “cool by profession.”

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Van Houtte stirs up timeless trends

The coffee maker is using a webseries that explores popular trends of yesteryear, such as barber shops, to showcase its core brand attributes and build on its personality.