Articles Tagged ‘Vice Media’

ABcann selects Virtue as AOR
Vice’s creative agency will lead development of the cannabis producer’s sub-brands for medical and recreational markets.

Up to the Minute: Cinco signs deal with BeiAo
Plus, Pomp and Circumstance gets two new clients, Zulu and FCB win at Arc Awards and more news you may have missed.

Inside Vice’s plans for Virtue in Canada
How the media co’s in-house ad agency aims to be a millennial specialist, and why it won’t try to steal AOR business.

How BMO is fishing where the fish are
One of the bank’s top marketers offers a look at how its partnership with Vice Money came to life.

Fido delves deeper into millennial life
The telco launches a new brand platform, hoping to resonate more with its young target.

Up to the Minute: Senior hires at Citizen Relations
Plus: Account wins in the PR world and more news you may have missed.

Grolsch’s creative connections
Don’t let this European beer’s 400 years fool you. It’s stayed fresh, thanks to collaborations with contemporary artists and forward-thinking partners, like Vice.

Creating for the next generation
Media cos are venturing into the over-the-top video playground and hoping advertisers will join the game.