Articles Tagged ‘Wendy’s’

Wendy's Plantiful Plant-Based Burger

Starbucks, Wendy’s add plant-based sandwiches to their menus

Both chains have tapped the Canadian market for their first foray into the category.

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Dave Thomas Foundation spins animal adoption tropes

Ads bringing attention to the needs of foster care programs is a rare mass play for the QSR’s charity of choice.

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Weekend reading: Dairy Queen serves up 75 years

The iconic brand celebrates its sweet heritage, and uses product innovation to stay relevant in a crowded market.

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Carl’s Jr.’s Canadian shake up

The burger co hopes its milkshakes will bring everyone to the yard.

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Throwback Thursday: strategy in 2002

For our 25th anniversary, we’re travelling through time. In ’02, healthy food was all the rage and Grip Limited was born.

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Shopper Innovation Awards: Wendy’s makes magic

The QSR enlists actual magicians to promote its Pretzel Bacon Cheeseburger, resulting in a Bronze win.

Metro.Vins

Shopper Innovation Awards: Brand new!

Metro wins Gold, Wendy’s takes Silver and Friskies wins Bronze in the category that recognizes new product launches.

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Wendy’s plays with bacon, mushroom and cheese

The QSR launches a social paper, rock, scissors-inspired game, along with radio and TV ads, to feed the conversation with its recently increased Facebook audience.

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Wendy’s finds the beef

The QSR has launched an extensive campaign to introduce it’s new cheeseburger and updated catchphrase.