Articles Tagged ‘wind mobile’

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Freedom charts its new course

How the rebranded Wind Mobile hopes to build a brand that Canadians can like and trust.

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Up to the Minute: Uber (not that one) changes its name

Plus: A new face at Mindshare, Wind Mobile’s new shop and more news you might have missed.

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Next Media Stars: Katey Beaudry crafts a new telco strategy

The communications strategist at M2 Universal was lead on “Don’t cut the conversation short” execution using Metro newspaper’s Splitter ad unit.

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The word on Wind’s manifesto

Matt Cammaert and Doug Hawe weigh in on the mobile co’s new customer-powered push.

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Wind Mobile appoints new creative AOR

The telco has parted ways with its first AOR, Clean Sheet Communications, and has entered into a partnership with MacLaren McCann.