Articles Tagged ‘Wonder Bread’

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Wonderbrands picks Rethink as its creative AOR

The agency will handle work for a portfolio of brands that includes Wonder, Country Harvest, D’Italiano and Casa Mendosa.

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Wonder Bread launches non-GMO products with candid creative

The brand taps into the honesty of kids to talk about its new certification and spur growth in the bread category.

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Rethink named AOR for Wonder Bread

The agency won the account following a competitive pitch, the second announced by Weston Bakeries this month.

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Throwback Thursday: the news of the year

We check out the biggest headlines, moves, account shifts and brand stories from the past 12 months.

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Wonder Bread’s greatest campaign since…

The Weston Bakeries line is stepping away from nutrition-focused campaigns, instead tapping into the comfort food trend with new creative from The Hive.