Articles Tagged ‘XMC’

Sobeys sweats the small stuff in a campaign for mental health
The grocer’s annual fundraiser shows how even small mental health challenges can grow into a heavy burden for youth.

How Sobeys is feeding Olympic appetites
The “Feed the Dream” campaign is reaching across grocery banners to tap desire for sports and rally unity around Canada’s athletes.

Sobeys puts families first for the holidays
The grocery banner continues to focus on the importance of food and family to create separation from its sister brands.

Up to the Minute: A wave of hires, promotions at Tank
Plus, experiential shop XMC names partner and EVP, and Idea Rebel lands work with the NBA.

Best Buy’s wearable couture
Why the retailer brought a fashion-forward element to its annual tech showcase.

Best Buy powers up for Pokemon Go
The retailer helped players get the most out of the game by sending staff to Pokemon-catching hotspots and providing free WiFi.