The nominees for this year’s AToMiC Awards are ready to be unveiled.
The shortlist of nominees includes 53 works of advertising, tech, media and content all selected by a jury of agency- and brand-side experts. The AToMiC Awards recognize status quo-changing work spanning advertising, technology, media creativity and content from brands, agencies, media players and producers alike. The 2024 AToMiC Awards jury was co-chaired by Edelman Canada CCO Anthony Chelvanathan and Metrolinx director of digital marketing, experience and CRM Alysha Hille.
The winners will be announced on March 5 at a gala held at Mazzoleni Hall in Toronto. The winners will also be listed in strategy‘s spring 2024 print issue. More information about the awards and the gala can be found here.
The full list of nominees, in alphabetical order of campaign name, is below.
| Campaign | Agency | Client |
| #FindtheKetchupBoatGuy | The Kitchen | Heinz |
| 15 Minutes of Flavor | The Kitchen | Heinz |
| 4000 Cover Stories | Forsman & Bodenfors, Veritas Communications | Native Women’s Resource Centre of Toronto (NWRCT) |
| A Little Taste of Hell | Rethink | Kraft Heinz (Philadelphia Cream Cheese) |
| Asking For It | McCann | L’Oreal Paris |
| Asshole Activists | Citizen Relations | Tushy |
| Bill It To Bezos | Angry Butterfly | Jane/Finch Community and Family Centre |
| Canada Is Locking In! | Zulu Alpha Kilo | Pizza Pizza |
| Change the Bill | Taxi | Native Women’s Association of Canada (NWAC) |
| Cheetle in Cheadle | Citizen Relations | Pepsico Foods |
| Cost of Beauty | Ogilvy | Unilever (Dove) |
| Everyone Deserves Pizza | Zulu Alpha Kilo | Pizza Pizza |
| Fear Windows | Rethink | La Maison grise de Montréal |
| Feeding Gamers | The Kitchen | Delimex |
| Fixed It | Courage | KFC |
| French Toast Guy | McCann | Wendy’s |
| Fry Funeral | Courage | KFC |
| Hair Hair Everywhere | Leo Burnett | Procter & Gamble (Bounce) |
| Heinz Ketchup Fraud | Rethink, Zeno Group | Kraft Heinz |
| Heinz Slow This Ad | Rethink | Kraft Heinz |
| Help In All Sizes | McCann | Kids Help Phone |
| I Knew All Along | Bensimon Byrne/Narrative/OneMethod | White Ribbon |
| Injectable Billboard | Ogilvy | Unilever (Dove) |
| Jars | Courage | Nescafé |
| Keep It Real Can | Citizen Relations | Molson Coors Beverage Company |
| Kenada | Your Brand Integrated Marketing Communications | Warner Bros. Pictures |
| KFC x Street Fighter | Courage | KFC |
| KFCourt | Narrative | KFC |
| KitKat Ramadan Iftar Bar | Rethink | Nestle (KitKat) |
| Letters Home | Zulu Alpha Kilo | HomeEquity Bank / Royal Canadian Legion |
| Lorem Ipsong | LG2 | Circonflex |
| Love Is Messy | Broken Heart Love Affair | Kruger Products |
| My Concussion Story | Rethink | YWCA Metro Vancouver |
| Not Everyone’s Happy | Courage | KFC |
| Others | Bensimon Byrne/Narrative | Casey House |
| Pepperoni Hug Spot | Leo Burnett | Pizza Hut |
| Philadelphia Schmear Socks | Rethink | Kraft Heinz (Philadelphia Cream Cheese) |
| Pride Unravelled | Taxi | Egale Canada |
| ReclaimYourName.dlc | Citizen Relations | Elimin8Hate |
| RGD Branding Awards | Rethink | Association of Registered Graphic Designers (RGD) |
| Royal Ontario Museum (ROM) | Leo Burnett | Royal Ontario Museum (ROM) |
| Runner 321 | FCB | Adidas |
| Sephora Illumination | Zulu Alpha Kilo | Sephora |
| Sleep Tracks | Taxi | Canada Safety Council |
| Sound Shopping | Zulu Alpha Kilo | Interac |
| Spoon KD | Rethink | Kraft Dinner |
| Tampons vs. Tiger | Rethink | The Gist |
| The 1.8-Pound Book | LG2 | Préma-Québec |
| The Hockey Jersey | Rethink | Scotiabank |
| The Watch | Leo Burnett | Melanin Gamers |
| The Winter Lotus | LG2 | Destination Québec cité |
| Truth Boxes | Leo Burnett | Toronto Star |
| Unstandardized Desk | Zulu Alpha Kilo | D2L |
