David Bray
Articles by David Bray
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The digital radio tidal wave hits
May 3, 2004 -
Clearing the airwaves
September 9, 2002 -
Special Report: Multicultural Marketing: Canadian market shows potential
August 17, 1998 -
Special Report: Sports & Entertainment Marketing: Radio rulings bode ill for advertisers: New Cancon requirements may please artists, but CRTC decision on station ownership could spell higher ad rates
July 20, 1998 -
Special Report: Radio: Stern gives medium needed shot in the arm
November 10, 1997 -
Opinion: Radio ruling bodes well for youth marketers
June 9, 1997 -
Opinion: New year brings developments in radio
January 6, 1997 -
Opinion: Radio demographics finally coming of age
September 16, 1996 -
Perspectives: Opinion – Bray: Spring ’96 radio BBM overview
June 24, 1996 -
Special report: Clients demanding more results-oriented spending: Radio great at tight, effective targetting, but it needs better tools to convince clients, says Bray
March 4, 1996 -
Special Report: Radio Research: RIP GRPs: broad reach is obsolete
June 26, 1995