Articles Tagged ‘air canada’

Screen Shot 2020-05-26 at 12.42.27 PM

Air Canada gets ready for takeoff

The airline “flies the flag” in a new spot, part of communications efforts focused on attracting customers wary of travel.

black-blue-and-red-graph-illustration-186461

What is the economic impact of the pandemic lasting through summer?

Conference Board of Canada predicts a $20 billion drop in household spending.

Tim Hortons

Strategy’s Most Read of 2019: Brands

The campaigns and brand-side news that got the most attention from strategy readers this year.

AirCanada-sled

Air Canada reconnects lost reindeer with the North Pole

The airline continues its theme of bringing travelers closer to their loved ones through a more “magical” approach.

aircanadsandraoh

Air Canada brings Canadian values to global travellers

The airline enlists Sandra Oh as part of its first major push to build awareness among international audiences.

AirCanada

Air Canada promotes Aeroplan ahead of 2020 relaunch

The airline is running the loyalty program’s biggest contest to communicate the ways it is keeping members engaged.

Air Transat-main

Air Transat agrees to be acquired by Air Canada

Canada’s largest airline will absorb its leisure travel competitor, but intends to maintain their respective brands.

airtransat

Air Canada in exclusive talks to acquire Transat

Canada’s largest airline is looking to establish a leadership position in the leisure travel market.

Freshii_Home-Breakfast

How Freshii is moving beyond QSR

The fast casual resto is driving competition in aisle, entering places like Walmart and Shell C-stores with its fresh food.

Budweiser

Eco-moves: Looking beyond reducing plastic waste

Announcements from Budweiser, Unilever and Air Canada are among the most recent focused on sustainability.

AirCanada-Roots

Air Canada and Roots make a long flight more comfortable

The retailer gave away cozy sweats on the airline’s longest international flight.

Air Canada

Air Canada taps the emotion of flying home for the holidays

The airline helps customers, both at home and abroad, come home more often as part of its latest “Fly The Flag” execution.

Canadian Tire Olympics

Strategy’s most read of 2018: The Olympics

This year’s winter games drummed up a lot of interest in how brands were leveraging their sponsorship.

AirCanada

Air Canada exports its patriotic message

As part of its ongoing Fly the Flag initiative, the airline created a basketball experience for young players in Mumbai.

AirCanada1

Air Canada to acquire Aeroplan from Aimia

The airline reaches an agreement to acquire the loyalty program after nearly doubling its first bid.