Articles Tagged ‘bread’

Bimbo relaunches Oroweat to reach organic bread lovers
From Shopper Marketing Report: Windmills and other green touchstones play up the brand’s sustainability in-store.

D’Italiano suits up with the Raps to drive bread growth
From Shopper Marketing Report: The Weston brand created new packaging and a campaign to help fans “#GetThatBread.”

Weston revamps Country Harvest
New bolder packaging aims to help the brand stand out on shelf by highlighting healthy heart ingredients.

Dempster’s fights the bread backlash
The Canada Bread brand is targeting health conscious consumers with a new humour-based campaign featuring comedian Gerry Dee.