Articles Tagged ‘Changing behaviour’

CTC

Shopper Innovation Awards: Canadian Tire’s digital catalogues

The retailer takes its iconic catalogue into the digital realm to win four awards – a Gold, a Silver and two Bronze.

Milk Every Moment

Shopper Innovation Awards: Milk’s daring dairy break-out

The Strategic Milk Alliance pairs the beverage with different foods in-store and online to bump up sales, resulting in two Silvers and a Bronze award.

shopsmall.red

Shopper Innovation Awards: American Express looks local

The credit card company wins a Silver and a Bronze for encouraging consumers to “shop small” in Toronto.