Articles Tagged ‘Frank’s RedHot’

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McCormick pivots marketing after sales disappointment

The maker of French’s and Frank’s Red Hot has a three-year plan focused on value messages and tapping product trends.

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McCormick and General Mills team up to tempt spice seekers

Frank’s RedHot Pizza Pops combines two brands to test how the partnership could expand its target of young men.

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CPGs promote in store ahead of the Big Game

Frank’s RedHot and Mars Wrigley are been promoting their brands’ association with the NFL this season through contests and kegs.

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Frank’s RedHot suits up with the NFL for “homegating”

From Shopper Marketing Report: The partnership honours 100 seasons with packaging, prizes and game food pairings.