Articles Tagged ‘Leslie Malcolm’

Topo-hard

Topo Chico leans into century-long brand equity

The Molson Coors/Coca-Cola hard seltzer is coming to Canada aimed at consumers weary of other offerings available.

Vizzy

Vizzy comes to Canada with grants for LGBTQ artists

Molson Coors wants its seltzer to be “more than a rainbow brand,” partnering with drag queen Priyanka to offer tangible support.

aquatiled2

Molson Coors is making a ‘big bet’ on vodka soda

After delaying Aquarelle’s launch campaign, the brewer increases the investment behind the latest product in its “beyond beer” portfolio.