Articles Tagged ‘sobeys’

Sobeys

Sobeys aims to Feed the Dream again

The grocer launches a Winter iteration of its platform, celebrating the support systems that make Olympic ambitions come true.

Clorox-on-the-go-main

Most-read of 2021: Shopper Marketing Report

From new products to new ways to use promo spend, the stories SMR readers were most interested in this year.

IGA_SidLee_Visual3

IGA once again links camaraderie with giving

The grocer’s annual feel-good holiday spot focuses in on two demos impacted by the pandemic: youth and seniors.

ricardo-iga

How IGA’s home ec classes help serve a greater household need

The grocer is helping families manage money and time concerns that start in the kitchen.

Sobeys Capital Incorporated-Empire launches -Feed the Dream- mov

Empire’s earnings drop in Q1, but growth is on the horizon

The parent of Sobeys, Farm Boy and FreshCo says it plans to expand its click-and-collect offering in up to 85 additional stores.

happy-pops2

Air Miles and Voila bring a points partnership to life with popsicles

With help from Happy Pops, a co-branded sampling truck has been promoting the loyalty program and delivery platform.

Sobeys Capital Incorporated-Empire launches -Feed the Dream- mov

How Sobeys is feeding Olympic appetites

The “Feed the Dream” campaign is reaching across grocery banners to tap desire for sports and rally unity around Canada’s athletes.

Sobey's Infarm for Notch

Sobeys grows excitement for produce with in-store farms

From Shopper Marketing Report: Having gardens in-store will cut the grocer’s carbon footprint and capitalize on home cooking.

McKewans2

Why grocers and restaurants are teaming up on prepared meals

Retailers are bringing more culinary chops to stores to enhance their meal offerings.

longos

Empire grows its ecomm business with Longo’s purchase

The deal, structured so the Sobeys parent co will achieve sole ownership over time, includes developing Grocery Gateway independently of Voila.

Sobeys Capital Incorporated-Voil- by Sobeys- Farm Boy and Oliver-4

How Oliver & Bonacini helps Voila’s differentiation

Pre-cooked meals from the upscale caterer, prepared in Farm Boy kitchens, aim to show innovation in delivery isn’t just about fulfilment.

Voila-5

Most-read of 2020: Magazine

The most popular stories from our print edition include features on companies like Bell, Telus, Sobeys and Knix, plus how brands are adapting to a gender-fluid future.

Screen Shot 2020-11-27 at 9.49.59 AM

Sobeys turns the family spirit of the holidays into a reason to give back

With most Canadians unable to have the same gatherings this year, the grocer is encouraging them to extend their generosity to others.

Empire Company Limited-Announcing Voil-- Canada-s best online gr

2020 Brand of the Year: Sobeys’ grocery delivery mic drop

This year the company showed up in the ecomm space, while spending big on marketing for its banners.

Empire Company Limited-Voil- by Sobeys launches in the GTA - The

Sobeys’ Michael Medline says it’s time to ‘innovate or die’

The CEO promised to more than double the number of products on Voila and expand the delivery service to Western Canada.