Articles Tagged ‘sobeys’

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How IGA’s home ec classes help serve a greater household need

The grocer is helping families manage money and time concerns that start in the kitchen.

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Empire’s earnings drop in Q1, but growth is on the horizon

The parent of Sobeys, Farm Boy and FreshCo says it plans to expand its click-and-collect offering in up to 85 additional stores.

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Air Miles and Voila bring a points partnership to life with popsicles

With help from Happy Pops, a co-branded sampling truck has been promoting the loyalty program and delivery platform.

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How Sobeys is feeding Olympic appetites

The “Feed the Dream” campaign is reaching across grocery banners to tap desire for sports and rally unity around Canada’s athletes.

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Sobeys grows excitement for produce with in-store farms

From Shopper Marketing Report: Having gardens in-store will cut the grocer’s carbon footprint and capitalize on home cooking.

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Why grocers and restaurants are teaming up on prepared meals

Retailers are bringing more culinary chops to stores to enhance their meal offerings.

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Empire grows its ecomm business with Longo’s purchase

The deal, structured so the Sobeys parent co will achieve sole ownership over time, includes developing Grocery Gateway independently of Voila.

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How Oliver & Bonacini helps Voila’s differentiation

Pre-cooked meals from the upscale caterer, prepared in Farm Boy kitchens, aim to show innovation in delivery isn’t just about fulfilment.

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Most-read of 2020: Magazine

The most popular stories from our print edition include features on companies like Bell, Telus, Sobeys and Knix, plus how brands are adapting to a gender-fluid future.

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Sobeys turns the family spirit of the holidays into a reason to give back

With most Canadians unable to have the same gatherings this year, the grocer is encouraging them to extend their generosity to others.

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2020 Brand of the Year: Sobeys’ grocery delivery mic drop

This year the company showed up in the ecomm space, while spending big on marketing for its banners.

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Sobeys’ Michael Medline says it’s time to ‘innovate or die’

The CEO promised to more than double the number of products on Voila and expand the delivery service to Western Canada.

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Sobeys launches its largest-ever private label campaign for Compliments

The company is pulling out all the stops to support a key pillar of its new transformation plan.

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FCB Canada adds a new creative team

Mary MacLeod and Patrick Gravel join to support new assignments from Sobeys and McCain Foods.

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Sobeys makes funding youth mental health a family affair

The grocery banner will launch a new campaign next week to support the biggest CSR push in its history.