This chart lists the top 10 advertisers, and the number of ad pages they purchased in the following categories of Canadian magazines for the period indicated.A+, Commerce, PME Magazine
BusinessTelecom 69
Toyota 66
Province of PQ 42
Nissan 35
Volkswagen 33
Canon 31
Gov’t of Canada 26
Honda 23
Desjardins, Mazda, Northern
Telecom ea. 22Toronto Life, Vancouver, Western Living
H. Walker & Sons 46
R de V Jewellers 39
Mazda 36
Mercedes Benz 34
Unilever 29
GM 28
Toyota 27
Brinkhaus Jewellers 27
Cdn. Opera Co. 27
The Bay 26Canadian Business, Financial Post Magazine, Report on Business, Profit
IBM 68
Gov’t. of Canada 61
Toyota 57
Nissan 50
Canon 48
Telecom 41
Mercedes Benz 39
Honda 36
Campaq 34
Northern Telecom 31Angler & Hunter, Ontario Out of Doors, Outdoor Canada
Yamaha 28
Dupont 28
Seagram 28
Bradford E. 18
Duhamel & Dewar 18
GM 18
OMC 18
Suzuki 18
Brass N Buddy Pro. 16
FMB Dist. 16
This information is compiled by The Auditor, a service monitoring advertising in 200 Canadian general-interest and business to business publications each month. Publishers, advertisers or agencies wishing more information should contact Howard Firestone at (416) 620-1965.
