For the record…

Microbrewers Upper Canada Brewing of Toronto and La Brasserie McAuslan of Montreal have signed a reciprocal agreement under which Upper Canada will act as La Brasserie McAuslan's agent in Ontario, while La Brasserie McAuslan will represent Upper Canada Brewery products in...

Microbrewers Upper Canada Brewing of Toronto and La Brasserie McAuslan of Montreal have signed a reciprocal agreement under which Upper Canada will act as La Brasserie McAuslan’s agent in Ontario, while La Brasserie McAuslan will represent Upper Canada Brewery products in Quebec.

Since the agreement, McAuslan’s St. Ambrose Pale Ale has already begun appearing in Ontario Liquor Control Board outlets and company head Peter McAuslan says he hopes to crack the province’s Beer Stores by next summer.

In the case of Upper Canada Brewery, no shipments will set out for Quebec until the province grants the brewery a distribution licence.

Upper Canada has applied for a licence, but is awaiting its day in court.

- Compaq Canada has introduced a new notebook pc, Concerto, that features interactive use of a keyboard and pen.

Concerto is Compaq’s first notebook pc to support a pen interface.

The company is betting the product’s versatility will appeal to mobile computer users, such as sales representatives, consultants and financial analysts.

Ann Sauve, Compaq’s marketing communications manager, says Concerto will be supported by a fall ad campaign, created by Ammeritti & Puris of New York.

- Xerox Canada and S. D. Warren, a Boston, Mass.-based subsidiary of Scott Paper, have formed a partnership to launch a line of cut-sheet business papers call SPectraTech.

Xerox, which is the world’s largest supplier of cut-sheet papers, will be the exclusive distributor of SPectraTech in Canada.

The line includes an array of recycled coated and uncoated cut-sheet papers in standard 11-, 14- and 17-inch sizes.

According to Xerox, the partnership effectively doubles the company’s previous paper offering.

- Astral Distribution, an arm of Astral Communications of Montreal, has signed a deal to make and distribute videos of Barney the purple dinosaur, a popular character from children’s tv.

Barney encourages children to use their imagination and teaches positive concepts in areas such as health, friendship and the environment.

There are 10 Barney videos in distribution and five new titles will be introduced in 1994.

Astral Distribution has established a subsidiary to handle the business, Barney Home Video Canada.

Before the agreement, Barney videos were made in the u.s. and shipped to Canada by The Lyons Group of Allen, Tex., the production company for all Barney programming.

- The Second Cup, a 182-store specialty coffee retailer, has acquired the Canadian rights to market a line of 32 tea products produced by The Republic of Tea.

Formed in 1992, The Republic of Tea produces teas in four main categories: black teas, black blended teas, green teas and herbal teas.

The teas are packaged in decorative earth-tone containers. The average price per cup is less than 20 cents.

- Air Canada is hoping to add Seoul to its list of destinations.

Pending government approval, Air Canada will form an alliance with Korean Air in which both airlines will exchange seats and cargo pallets on flights between Canada and Korea. The Canadian connections are Toronto and Vancouver.

- Brita (Canada), well-known for its water filter systems, has expanded into the humidifier sector.

Designed in Canada, the Brita Pure Water Mist Humidifier System is available in five-, 10- and 20-litre models, each of which provides coverage for a room measuring 1,400 square feet.

Brita claims the new product is quieter, easier to maintain, and, because it filters the water through a patented Brita Water Filter, healthier.

The Brita Pure Mist Humidifier retails for between $90 and $150.

- Ontario Lottery has introduced a new scratch-and-win lottery game, Instant Bingo.

Instant Bingo offers a top prize of $50,000 and four chances to win on the same ticket.

Each ticket sells for $3.

- Microsoft Canada has redesigned its technical support services program to offer a wider selection of support choices.

The new program, called Microsoft Support Network, offers more than 120 products.

Effective Oct. 1, Microsoft Support Network will be launched simultaneously in Canada and the u.s.

Meanwhile, the company has begun charging $2 per minute to users of its 1-800 help line for Windows.

- On Sept. 1, the Hong Kong Economic & Trade Office moved to 174 St. George St., Toronto, Ont., M5R 2M7. The new phone number is 924-5544; the new fax number is 924-3599.

- Labatt Breweries of Canada has announced it will continue its sponsorship of Canada’s Alpine Ski Team during the 1993-94 season.

Labatt first signed on as a sponsor two years ago.

- As part of its continuing efforts to appear environmentally responsible, Canon Canada has devised a scheme whereby businesses can return their empty Canon toner cartridges for recycling via Canada Post.

Canon is picking up the postage charge and, in addition, donates $1 for every cartridge collected to a fund shared equally by the World Wildlife Fund (Canada) and The Nature Conservatory of Canada.

The new program represents an expansion of Canon’s Clean Earth cartridge recycling campaign launched in 1991.

- The Zoological Society of Metropolitan Toronto adopted a new fundraising tack by teaming up with Chateau des Charmes Wines, of Niagara-on-the-Lake, Ont. to launch two private label wines.

The wines, a Chardonnay and a Gamay Noir, will be available in Chateau des Charmes retail outlets, selected outlets of the Liquor Control Board of Ontario and selected hotels.