ROB: a voice for business

One magazine that is curious about people, their hopes, fears and dreams is Report on Business Magazine.If it were a person whom you met at a party, it would ask, politely but firmly, what do you do, why, and how do...

One magazine that is curious about people, their hopes, fears and dreams is Report on Business Magazine.

If it were a person whom you met at a party, it would ask, politely but firmly, what do you do, why, and how do you hope to accomplish your goals?

It is respectful, but wary, of conventional answers, and so asks many questions, and sometimes the same question in many different ways, until it believes it has the complete story.

In telling the tales it has learned, the magazine is careful not only to separate fact from conjecture, but to balance opposing points of view by presenting them in fascinating complexity.

Point of view

Yet, knowing that its own audience is frustrated by ambiguities and mere recitation of facts, the magazine strives to offer a strong point of view, to offer an opinion and a forecast that may not meet with universal agreement, but will be the subject of vigorous discussion.

Amid the confusion of daily headlines and shoot-from-the-hip analysis offered by other sources, Report on Business Magazine is the source to whom one turns for the essential meaning of the news and apparent trends of the moment.

Last word

With insight, humor and comprehensive analysis, it aims to have the last word on issues of great import to its audience, and thereby to retain its status as Canada’s best-read business magazine.

David Olive is editor of Report on Business Magazine.