Cactus system lets advertisers customize their billboards

A company in Vancouver can now print just one or two billboard advertisements for companies that cannot afford print runs of 20 ads or more.Key Color Imaging has just bought a $200,000 Cactus Digital Color Imaging System, one of only two...

A company in Vancouver can now print just one or two billboard advertisements for companies that cannot afford print runs of 20 ads or more.

Key Color Imaging has just bought a $200,000 Cactus Digital Color Imaging System, one of only two in Western Canada.

John Dunkley, president of Key Color Imaging, says, with the Cactus system, large advertisers can customize their message specifically to the area where their ad is being displayed. DC