Montreal’s Transcontinental Publications has acquired a majority interest in Sport Magazine, a weekly launched last February by PGC Communications, also in Montreal.
Francine Tremblay, new publisher of Sport Magazine, says the publication has good visuals and original editorial, which Transcontinental intends to top up with a lot more information on professional sport.
Transcontinental also has plans for radio and tv promotions for the French-language magazine. The company’s best-known sports title – in English – is The Hockey News.