PMB Chart

Percent of people in British Columbia who garden: 56

In the Atlantic provinces: 43

Index of Canadians with household incomes of $75,000+ who play golf: 160

Percent of Calgarians who go to health clubs: 24

Montrealers: 14

Index of teens who play squash or other racquet sports: 203

Index of people in Alberta who play basketball: 123

Quebec: 71

Percent of males who play baseball: 28

Females: 15

Number of female ice hockey players in Canada: 458,000

Index of Quebecers who cross-country ski: 134

Ontario: 89

Index of Manitobans who curl: 279

Albertans: 226

Index of sailors in b.c.: 112

Index of people with household incomes of $75,000+ who sail: 200

Number of hunters living in communities under 100,000: 1,725,000

An ‘index’ figure in this column shows how a particular measure relates to the relevant population. It indicates whether the figure is above average (over 100) or below the average (under 100.)

The PMB Index provides a snapshot of how Canadians think and behave. For more information, call Joanne Van der Burgt at (416) 961-3205.