For the Record/Agencies: Due North

Due North Communications of Toronto has been assigned the business for Leaf Canada after a review of selected agencies.Leaf makes confectionery brands, including Jolly Rancher, Mr. Freeze, Rainblo and Bubble Yum, and DonRuss and Leaf brand sports cards.Due North has formed...

Due North Communications of Toronto has been assigned the business for Leaf Canada after a review of selected agencies.

Leaf makes confectionery brands, including Jolly Rancher, Mr. Freeze, Rainblo and Bubble Yum, and DonRuss and Leaf brand sports cards.

Due North has formed an alliance with Joel Sears to handle creative assignments. Sears formed his own company earlier this year after leaving the post of copywriter at McCann-Erickson.

David Cairns and Company is in charge of media placement.