For the Record: Clients: Bridgestone/Firestone blitz

Bridgestone/Firestone Canada began a fall ad campaign for its Blizzak brand snow tires on Oct. 22 in English Canada, and two weeks earlier in Quebec.The campaign, featuring two radio spots and print ads, will run until mid December, and then pick...

Bridgestone/Firestone Canada began a fall ad campaign for its Blizzak brand snow tires on Oct. 22 in English Canada, and two weeks earlier in Quebec.

The campaign, featuring two radio spots and print ads, will run until mid December, and then pick up again in January for an additional few weeks.

Ad agency is Promanad Communications of Mississauga, Ont.