MITV, a member of the Canwest/ Global System, has joined the Television Bureau of Canada.
mitv is a regional broadcaster in Atlantic Canada.
Grey Cup record audience
The B.C. Lions beat back Baltimore’s attempt to make off with the 1994 Grey Cup, drawing record tv audiences for cbc into the bargain.
The Canadian Football League tilt in Vancouver attracted close to 3.9 million viewers aged 2+, with adults aged 18+ coming in at more than 3.3 million.
cbc says this was the largest Grey Cup audience since Nielsen Marketing Research introduced people meter measurement in 1989.