More than $1.5 million in media space and time, production, research services, computer training courses and direct mail has been donated to the annual National Advertising Benevolent Society Ad Auction, which is part of the annual NABS Gala to be held April 21 at the Inn on the Park, Toronto.
Early bids for the silent Ad Auction close April 20 at 5:00 p.m. with final bidding at the Gala.
A print campaign from Leo Burnett launched last week to support the Ad Auction.