For the Record: Showcase exceeds projections

Showcase Television is reporting February viewing numbers that far exceed projections given to advertisers.For the Feb. 19-28 period, Showcase has doubled its average prime time audience to 78,000 viewers from 39,000.The audience figures were logged before Showcase expanded its broadcast day...

Showcase Television is reporting February viewing numbers that far exceed projections given to advertisers.

For the Feb. 19-28 period, Showcase has doubled its average prime time audience to 78,000 viewers from 39,000.

The audience figures were logged before Showcase expanded its broadcast day to 22 hours from 18, and added programming enhancements such as additional time slots for certain programs.