Movers & Shakers



Hallmark Canada has hired Denise Darragh as VP, brand marketing. She joins the Toronto-based greeting card company from Revlon Canada, where she was director of strategic customer development for North America.

Loblaw Cos. has named John Lederer its new president, effective Jan. 1, 2001. He is currently executive VP with responsibility for all of Loblaw Cos. businesses – including Loblaws Supermarkets, National Grocers, No Frills, Provigo and Zehrs – in Eastern Canada. He succeeds Richard Currie, who will step down as president, but continue as a director.

Sony Music Canada has hired Denise Donlon to be its new president. Prior to her appointment, Donlon was VP and general manager of CHUM Television’s MuchMusic. She was also a key player in the launch of MuchMoreMusic. MuchMusic programming executive David Kines will step into her old position. He joined the Toronto-based broadcaster in 1983 as operations manager for Citytv.

Goodyear Canada has hired Ian McIntosh as its director, advertising and marketing services. He’s charged with building market share and with integrating the Dunlop and Kelly tire brands. Prior to his appointment, McIntosh was director, marketing communications at The Goodyear Tire & Rubber Co. in Akron, Ohio. He was director of marketing services for Goodyear Canada from 1992-97.


Grey Worldwide Toronto continues to beef up its creative roster. Arthur Shah and Elsie Fehr have signed on as associate creative directors from Cossette Communication-Marketing, where they were senior writer and senior art director, respectively. The pair won a Cannes Gold Lion for their work on the Timex Indiglo campaign while at Ogilvy & Mather. Also joining Grey is copywriter Shawn McClenny, who comes from Axmith McIntyre Wicht.

Former Strategy Design Matters columnist Will Novosedlik has joined San Francisco-based Organic as the company’s first global practice leader, branding. He’ll be headquartered in Toronto. He comes to the Internet services company from Toronto-based design and brand identity firm Russell Inc., where he was founding partner and VP branding.

Scott Hledin has joined Futurebrand Canada as a strategic brand consultant. He joins the Toronto brand consultancy from Futurebrand client Nabisco Canada, where he was marketing manager.

Mike Krafczyk and Grant Stockwell have joined Lanyon Phillips Communications as account directors. Krafczyk comes to the Vancouver-based shop from Copeland Communications, where he was director, client services. He’ll work on the BC Hydro, Boston Pizza and National Money Mart accounts. Stockwell, who will oversee the Telus business, joins the agency from Young & Rubicam.

Chris Pastirik has been promoted to VP, account director with Leo Burnett, working on the Kellogg and Ontario Jockey Club businesses. He joined the Toronto-based agency in 1996 as an account supervisor.

Karen Nishi joins Wasserman & Partners Advertising as director of client services, overseeing the Vancouver agency’s account management group. She comes to Wasserman from Molson Canada, where she was vice-president of business development and planning.


Rogers Media has appointed Robert Lewis its new VP, content development. The former editor-in-chief of Maclean’s Magazine will oversee the sharing and development of content across all of the company’s media holdings – including consumer magazines, trade publications, radio stations and Internet properties.

After 18 months, John Honderich is stepping down as president of the Torstar Media Group in order to focus his attention on his other position, publisher of The Toronto Star. A search for a new Media Group president is now underway.

CHUM Television has appointed Howard Slutsken VP and general manager of CIVI, its new station in Victoria, B.C. Prior to his appointment, he was national program director for the Global Television Network, but for 10 years hung his hat at Citytv, CHUM’s local station in Toronto.