Movers & Shakers



Montreal-based Publicis has undergone organizational changes to correspond with the launch of a new creative structure called M7 PUBLICIS, which will look at new ways to develop creative products. Joining co-directors Michel Beaudet and Michel Van Houtte are Eric Chavagnac (Toyota, Loto-Quebec), Marcus Hilderbrand (Bauer, Chrysler, Alcan), Maxime Patenaude (SAQ, Loto-Quebec), Jacqueline Zegray (Culinar, Provigo, Pharmaprix) and Patrick Chaubet (Bell, Molson). Publicis also announced the return of Caroline Jarvis, who will be in charge of a number of accounts, including Publicis WellCare and L’Oréal Canada.

Tim Kelly, VP, associate CD and a founding member of Vancouver-based Lanyon Phillips Communications, is leaving the agency after seven years. Kelly, who worked on Kokanee beer, BC Hydro and Telus accounts, now plans to focus on freelance work. In a press release, he said his agency’s merger with BBDO was a factor in his decision, since he prefers working for a smaller agency.

Maria Kennedy has been named president of karacters design group, the branding and design division of Vancouver shop Palmer Jarvis DDB Integrated. Previously managing and creative director and one of karacters’ founders, Kennedy will oversee the strategic development and direction of the unit.

NewAd, Toronto, recently signed Sandy Pemberton to its sales team as account executive. Pemberton hails from Pattison Mall Media, where she was national account manager.

Axmith McIntyre Wicht, Toronto, has added two members to its account management team: Chuck Coolen left Corporate Communications in Halifax to become account director for Market Ontario, Ontario Exports, and the Toronto Stock Exchange; and from AC Nielsen, Bourke Marrison has been hired as account supervisor for Toronto Works, INCO, Forest Products Association of Canada and Ontario Tourism.

Myriad Marketing, a Toronto marketing and corporate communications firm, has hired Susan Strack as senior art director. Strack, who has seven years industry experience, played a key role in the development of Masterfile, a stock photography e-commerce Web site.

Devlin Applied Design, a subsidiary of Toronto-based Envoy Communications Group, has appointed Gabe Mazzarolo as managing director. Mazzarolo was most recently director of e-commerce for M.A.C Cosmetics.

Jessica Dolgoy joined Media Vest Worldwide, Toronto, as a broadcast negotiator recently after a two-year stint with the HYPN buying operation. Matthew Ramella has also joined the shop, as a media assistant.


Linda Lee, of Vancouver-based Strategex Consulting Group, which counts Tourism B.C., Telus Corporation and Royal B.C. Museum among its clients, has been elected VP of the American Marketing Association in Chicago. She will head up a division responsible for 84 professional chapters throughout North America.

The AMA promotes education and assists marketing professionals.


After almost 20 years at PNMD, now BBDO Montreal, Paul Hétu has switched to the client side. He has joined Réno-Dépôt/The Building Box as VP marketing, where he will oversee the development of the respective retail brands.

The Bank of Montreal, Toronto, recently hired Michael Beckerman as senior VP, marketing, where he will be responsible for the development and execution of the firm’s corporate and product marketing. Beckerman most recently headed the marketing efforts of, an Internet sporting goods retailer, and was also once director of advertising for Nike Europe.


Re: Source Media, a broadcast television production and broadband content development company, has appointed Victoria Boon as its new director of marketing and communications. Roman Neubacher has also been hired, as VP of media productions, where he will be responsible for overseeing current productions and developing new programming.