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Research Watch

By Strategy Staff
January 13, 2003
Release Date Issuing Organization Report Name Description For More Info
Late January 2003 PMB PMB Fall 2002 TV Programs Return To Sample Selected English & French TV programs available in topline report or through PMB licensed software suppliers Lina Di Santo/Tosha Haskell (416) 961-3205
February 2003 ABC Newspaper Blue Book – September Reference collection of all Publisher’s Statements for six-month period. Marian Robertson (416) 962-5840
March 2003 PMB PMB 2003 Annual study measuring readership of over 90 publications, consumer usage of over 2,500 products, services and brands Lina Di Santo/Tosha Haskell(416) 961-3205
Spring 2003 NADbank 2002 Full Year NADbank Study Most recent readership data for 67 newspapers in 46 markets and product usage data for 23 urban markets MeLing Johnston (416) 923-3569
May 13, 2003 BBM TV Spring 2003 TV Survey Contains Time Block, Program Listings, Time Period and Time Block Trending (416) 445-9800 info@bbm.com
May 22, 2003 BBM Radio Spring 2003 Radio Survey Current audience ratings, share, date trend data and listening location data (416) 445-9800 info@bbm.com