The 2016 CASSIES are coming up, celebrating the most effective work in Canada’s advertising community.
Leading the pack on this year’s shortlist is Anomaly, for its work with Johnnie Walker, Bud Light and Kraft. Bensimon Byrne, DDB Vancouver, Grey, Grip, J. Walter Thompson, Leo Burnett, Lg2, Saint-Jacque Vallée Y&R, Sid Lee and Taxi each also picked up two nods each on the shortlist.
Check out the entire shortlist of agencies and campaigns below and make sure to read about last year’s winners here. The awards will be held Feb. 18 at the Carlu in Toronto.
|
Case Name |
Agency |
Client |
|
Johnnie Walker Blue Label – The Gentleman’s Wager |
Anomaly |
Diageo |
|
Bud Light Living |
Anomaly |
Labatt Breweries of Canada |
|
Kraft Hockeyville USA |
Anomaly |
Kraft Heinz Company |
|
Dry Spray Launch |
Ariad Communications |
Unilever Canada |
|
Doritos Ketchup – The Hold Out |
BBDO Toronto |
Pepsico Canada |
|
Jackson-Triggs – We’ve got a wine for that |
Bensimon Byrne |
Constellation Brands |
|
Svedka Vodka – Building a brand, one cocktail at a time |
Bensimon Byrne |
Constellation Brands |
|
Becel – Anything goes cookie dough recipe |
Blue Ant Media |
Unilever Canada |
|
La Presse+ |
Cossette |
La Presse |
|
Debtman |
Credit Counselling Society |
Credit Counselling Society |
|
First Word |
Cundari |
Fix Auto |
|
2015 Subaru Outback – Equipped For Life’s Authentic Adventures |
DDB Canada |
Subaru Canada |
|
Stickboy – There’s a monster in all of us |
DDB Canada |
Vancouver Opera |
|
Groceries not guns |
Grey |
Moms Demand Action For Gun Sense in America |
|
Grape-Nuts – What’s Your Mountain? |
Grey |
Post Foods |
|
Kokanee Peak Brew |
Grip |
Labatt Breweries of Canada |
|
McCain Superfries – Modifry |
Grip |
McCain Foods Canada |
|
Dark Roast |
J. Walter Thompson |
Tim Hortons |
|
Better Tomorrows |
J. Walter Thompson |
Sickkids Foundation |
|
Built Better. Backed Better. |
John St. |
Mitsubishi Motors Canada |
|
Humans for Humans |
Leo Burnett |
Raising the Roof |
|
Always – #LikeAGirl |
Leo Burnett Toronto, Chicago, London / Holler |
Procter & Gamble |
|
Let’s Talk |
Lg2 |
Bell Canada |
|
Arctic Gardens – Give them some vegetables |
Lg2 |
Bonduelle |
|
Lucky Buckeye Company |
Marshall Fenn |
Miami Valley Gaming |
|
Nabob – Respect The Bean |
Ogilvy & Mather |
Kraft Canada |
|
Better Beef. Better Eggs. Better Chicken. |
Rethink |
A&W |
|
The Gay Sweater |
Saatchi & Saatchi Canada |
The Canadian Centre for Gender & Sexual Diversity |
|
Oikos – The Dream Snack |
Saint-Jacques Vallée Y&R |
Danone |
|
Mise-O-Jeu |
Saint-Jacques Vallée Y&R |
Loto-Québec |
|
Toronto Raptors – We The North |
Sid Lee |
Maple Leaf Sports & Entertainment |
|
Ready for Winter |
Sid Lee |
Mark’s |
|
Find Yourself |
Target |
Newfoundland and Labrador Tourism |
|
Kraft Peanut Butter – Stick Together |
Taxi Canada |
Kraft Canada |
|
Unexpected Gifts |
Taxi Canada |
Canadian Tire |
|
Gatorade – Sledge Hockey |
TBWA\Toronto |
Pepsico Canada |
|
The Maximum Mural |
Tribal Worldwide |
Canadian Tire |
|
Be In The Black |
Zulu Alpha Kilo |
Interac |
