Based on over 100,000 interviews completed in April/May 2021, IMI will take you on a journey of what drives shoppers today. Learn about consumer trends, attitudes, emotions and behaviours – what consumers are looking for and how and why they purchase. Find out what changes in behaviour are temporary vs. permanent based on the data. Plus, activation case studies – what is working and what is not? Come away with a fact-based plan to act now and plan for the year ahead.

Don Mayo

Managing Partner, Global, IMI International

Vanessa Toperczer

VP, Brand and Product Integration, IMI International