More than three-quarters (76%) of Chinese-Canadians surveyed in Toronto held a regular credit card;
nearly one-quarter (23%) held a premium or gold card.
Two-fifths (42%) of Chinese-Canadians own a home without
a mortgage. This is higher than the figure reported by the
average Canadian household (32%.)
Six in 10 Chinese-Canadians in Toronto agreed that they can do
most of their shopping at Chinese malls or plazas.
More than 40% of Chinese-Canadian respondents in Toronto believe it
will be a good time for them to start a business in the next two years.
Nearly three-quarters of Chinese-Canadians reported they like to
try things they have never done or used before.
Two-thirds agreed they like to be served by Chinese-speaking people.
Of Chinese-Canadian households in Toronto…
– more than nine in 10 own a vcr;
– 72% own a stereo system;
– nearly two-thirds own a compact disc player;
– one-third own a karaoke unit;
– 38% own a laser disc player;
– three in 10 own a portable cellular phone.
During the two years previous to the study, 40% of respondents
reported travelling overseas, and a similar proportion
expressed interest in air travel in the next 12 months.
Despite the popularity of air travel among Chinese consumers,
61% did not belong to any frequent flyer programs.
Source: DJC Research, The Chinese Consumer in Canada,
1994 edition (Toronto sample only), except where noted.
