PMB index

43% of women spending over $2,500 in the past 12 months on clothes live in Ontario.

Single men index 151 above average on spending over $2,500 on clothes in the past 12 months.

Percentage of Canadians who own a vacation home: 8%

4% of males 18+ use hair conditioner versus 22% who use regular creme rinse.

50% of single males have given flowers as a gift in the past 12 months.

Percentage of households in British Columbia who eat eggs once a day: 7%

In British Columbia, more households have 1 cat than 1 dog, but overall Ontario has more households with pets.

Percentage of Canadians 18+ who use toll-free 800 numbers: 43%

40% of females aged 18+ use an exercise club/or exercise at home, 3+ times a month.

12% of all males 18+ jog 3+ times a week. 28% of single males jog 3+ times a week.

Percentage of Canadians 12+ who belong to a frequent flyer program: 7%

42% of Canadians who curl 3+ times a month live in the Prairie provinces.

Percentage of Canadians who drink Canadian-made wines: 43%

41% of those people who purchased a home security system in the past two years live in Ontario.

Percentage of Canadians 18+ who have Canada Savings Bonds: 5%

Percentage of Quebecers who have Quebec Saving Bonds: 1%

13% of B.C. residents stated that their company plans to expand in the next 2 years, whereas only 8% of Quebec residents stated the same.

Percentage that agree most new products are worth a try: 34%

60% of teenagers feel that young people are too sexually active.

Percentage of females who agree that shopping is a chore rather than a pleasure: 34%

The PMB Index is prepared by Joanne Van der Burgt

(416) 961-3205.