AUTOMOTIVE PRODUCTS AND SERVICES
Norris Blaxall, director, relationship marketing, TBWA/Chiat Day (senior judge); Maureen Blaney, senior manager, strategic account development, Minacs Worldwide; Laurene Cihosky, vice-president, client services, Blitz Direct & Promotion; Carolyn Nichilo, senior creative associate, Lowe RMP Direct; Christy Teasdale, senior vice-president, general manager, Wunderman Cato Johnson; Paul Walmark, senior copywriter, Brann RMG.
BUSINESS PRODUCTS AND SERVICES
Guy Stevenson, managing director, OgilvyOne Worldwide (senior judge); Dina Lompa, creative supervisor – copy, FCB Direct; Erin Moore, president, Erin Moore Communications; Des Oku, manager, interactive services, Rapp Collins Communicaide; Tammy Thornton, direct marketing specialist, IBM Canada.
COMMUNICATION PRODUCTS AND SERVICES
Ann Marie Descoteaux, marketing director, AT&T Canada Enterprises (senior judge); Jay Aber, president, Clickthrough Interactive Services; Mark Jones, director, business development, Maclean Hunter Publishing; Laura Lapierre, director, small business marketing, Bell Canada; Scott Pinkney, senior vice-president, creative director, Mosaic Direct.
CONSUMER PRODUCTS AND SERVICES
Goodwin Gibson, vice-president, general manager, Blitz Direct & Promotion (senior judge); Lisanne Grady, vice-president, production director, Wunderman Cato Johnson; Georgette Iordanous, creative services director, TBWA Chiat/Day; John McDonnell, president, McDonnell Haynes; Shawn Williamson, director, business development, Carlson Marketing Group.
FINANCIAL SERVICES AND INSURANCE
Marie-Josée Vinet, senior manager, database marketing, Royal Bank (senior judge); Gail Agensky, senior art director, FCB Direct; Tracy Best, director, call centre operations, Voxdata Call Centre; Jennifer Douglas, director, consumer markets, Bell Canada; Karen Hayward, vice-president, financial services industry, Xerox Canada; Sherry Martin, general manager, direct response, relational sales and marketing, Canadian Imperial Bank of Commerce (CIBC); Tony Nadra, vice-president, customer service and call centres, Amex Canada; John Peloza, account director, Blitz Direct & Promotion; Jennifer Sparks, account director, MacLaren MRM; Brenda Thompson, assistant vice-president, marketing, HB Group Insurance Management; Kimberly Walsh, group creative director, Wunderman Cato Johnson; Jim Wisner, national account director, MailMarketing Corporation.
FUNDRAISING/NON-PROFIT/PUBLIC SERVICE
Gail Mikkelsen, direct marketing manager, Heart and Stroke Foundation of Ontario (senior judge); Mark Johnston, art director, Brann RMG; Michael Lee, creative director, Miller Interactive Advertising; Les Markman, senior vice-president, Creative Direct Response; Sony Swiridjuk, senior consultant, Stephen Thomas Associates.
LEISURE/TRAVEL PRODUCTS AND SERVICES
Goodwin Gibson, vice-president, general manager, Blitz Direct & Promotion (senior judge); Lisanne Grady, vice-president, production director, Wunderman Cato Johnson; Georgette Iordanous, creative services director, TBWA Chiat/Day; John McDonnell, president, McDonnell Haynes; Shawn Williamson, director, business development, Carlson Marketing Group.
PHARMACEUTICAL/HEALTH CARE/PERSONAL CARE PRODUCTS AND SERVICES
Mark Wright, senior vice-president, director of relationship marketing, MacLaren MRM (senior judge); Wendy Batchelor, account manager, Continuum Relationship Marketing; Sharon Brown, director of client services, OgilvyOne Worldwide/Ogilvy Interactive; Peggy Clifford, vice-president, creative and production services, MC Direct; Danielle D’Agostino, account director, Rapp Collins Communicaide.
PUBLISHING PRODUCTS AND SERVICES
Ellen L’Ecuyer, director, subscription sales, women’s group, Maclean Hunter Publishing (senior judge); Joanne MacKinnon, consumer marketing director, Telemedia Communications; Wendy Muller, managing director, Doubleclick Canada; Richard Page, advertising manager, Profit, The Magazine for Canadian Entrepreneurs.
RETAILING
Norris Blaxall, director, relationship marketing, TBWA Chiat/Day (senior judge); Maureen Blaney, senior manager strategic account development, Minacs Worldwide; Laurene Cihosky, vice-president, client services, Blitz Direct & Promotion; Carolyn Nichilo, senior creative associate, Lowe RMP Direct; Christy Teasdale, senior vice-president, general manager, Wunderman Cato Johnson; Paul Walmark, senior copywriter, Brann RMG.
SUPPLIER
Elizabeth Bean, account director, Mosaic Direct (senior judge); Leslie Kellow-Hall, production director, FCB Direct Toronto; Donna Pittaro, production manager, Wunderman Cato Johnson; Tracy Seaward, production manager, Continuum Relationship Marketing.
BROADCAST
Curtis Wolowich, creative director, The Pente Corporation (senior judge); Susan Carr, executive vice-president, managing director, MC Direct; Scott McKay, intermediate copywriter, Wunderman Cato Johnson; Mary Lynne Stewart, director of development, Global Relief Fund.
CATALOGUE
Jennifer Smee, vice-president, operations, Hampstead House Books; Anita Dundys, marketing director, Enchantress Hosiery Corporation of Canada; Ken Masson, account director, Getko Direct Response; Susan Moore, account director, Wunderman Cato Johnson; Anna Percy-Dove, director, database marketing, Scotiabank.
CREATIVE
Michael Griffiths, vice-president, creative director, Wunderman Cato Johnson (senior judge); Steven Bochenek, senior creative associate, Lowe RMP Direct; Jennifer Campbell, manager, targeted marketing strategy, Toronto-Dominion Bank – Green Direct; Kelly Dueck, marketing analyst, Maclean Hunter Publishing; Matthew Gyulay, vice-president, creative director, FCB Direct Toronto; Paul Joyce, creative supervisor, senior writer, MacLaren MRM; Edward Lawrence, associate creative director, Cohn & Wells Partners; Leslie Leys, database marketing project manager, Bank of Montreal; Bruce Martin, manager, strategic marketing, Manulife Financial; Suzanne Martyn-Jones, manager, direct marketing, Royal Bank; Kevin McLellan, group account director, Blitz Direct & Promotion; Pete McLeod, creative director, OgilvyOne Worldwide; Patti Plant, creative director, Rapp Collins Communicaide; Olga Romero-Marshall, group account director, direct marketing, TBWA Chiat/Day; Ross Turney, senior communication specialist, customer marketing, Canadian Imperial Bank of Commerce (CIBC).
CUSTOMER LOYALTY PROGRAMS
Meg Hutchison, manager, direct marketing, Toronto-Dominion Bank – Green Direct (senior judge); Paula Attfield, senior consultant, Stephen Thomas Associates; Stephen Brown, account director, Wunderman Cato Johnson; Larry Filler, account director, MacLaren MRM; Natasha Griffith, account supervisor, TBWA Chiat/Day; Peggy Kat, account director, Rapp Collins Communicaide; Kim Moorehead, vice-president, client services, TeleSpectrum Canada.
CUSTOMER SERVICE PROGRAMS
Krista MacRae, marketing manager, Canadian Imperial Bank of Commerce (CIBC) (senior judge); Rachael Gillespie, marketing manager, Clearnet PCS; Steve Fraser, director, relationship marketing strategy and design, Carlson Marketing Group; Sharon Jones, account director, Mosaic Direct; Paul LaRochelle, account director, Go Direct Data Based Marketing; Michael Vanchu, vice-president of marketing, ICS Courier Services; Diane Wysocki, managing director, Continuum Relationship Marketing.
INTERACTIVE/ONLINE/INTERNET
Bruce Clarkson, general manager, relationship marketing, Sears Canada (senior judge); M.J. Graham, vice-president, business development, Ariad Custom Publishing; Simon Jennings, national sales manager, DoubleClick Canada; Catherine Parsons, group account director, FCB Direct Toronto; Sandy Salem, director, marketing communications, Globe Information Services, The Globe and Mail; Stuart Sherman, president, IMC Interactive Marketing Concepts.
MULTIMEDIA
Heather MacPherson, president, VBDI – Vickers & Benson Direct & Interactive (senior judge); Margaret Bowman, consultant and project manager, Self-Employed; John Boynton, vice-president, product marketing, Sprint Canada; Stephen Corsi, national marketing manager, President’s Choice Financial; Martin Jeffery, president and CEO, Martin’s Direct & Loyalty Marketing; Dean Maruna, senior vice-president, creative director, Mosaic Direct.
TELEMARKETING
Michael Seaton, senior manager, database marketing, Scotiabank (senior judge); Anna Chyrsky-Harapa, senior consultant – call centre professional services, Bell Call Centre Solutions; Tanis Dal Zotto, vice-president, marketing, Royal Bank Insurance; Craig Meilleur, president, Sitel Teleservices Canada; Parry Rosenberg, president, Contact Solutions Group.
INTERNATIONAL PROGRAMS
Guy Stevenson, managing director, OgilvyOne Worldwide (senior judge); Dina Lompa, creative supervisor – copy, FCB Direct; Erin Moore, president, Erin Moore Communications; Des Oku, manager, interactive services, Rapp Collins Communicaide; Tammy Thornton, direct marketing specialist, IBM Canada.
FRENCH JUDGING
Guy Tassé, vice-president, creative director, FCB Direct Montreal (senior judge); André Dubois, creative director, Blitz Direct & Promotion; Suzanne Houle, director, advertising – life/groups, Belair Direct; Hans La Roche, executive director, Le Groupe Carlson Marketing; Diane Melançon, manager, direct marketing, Canada Post; Pierre Plourde, director of marketing, Cogeco Cable.
STUDENT JUDGING
Tony Lovell, president, Lovell & Company Consulting (senior judge); Patrick Bhang, account executive, Grey Direct; David Dean, general sales manager, Ontario East, Sears Canada; Marisa Latini, vice-president, consumer marketing, Saturday Night Magazine; Mike Sharma, director of creative and technology, OgilvyInteractive; Ross Turney, senior communication specialist, customer marketing, Canadian Imperial Bank of Commerce (CIBC).
Also in the RSVP Awards issue:
– Tonight’s glory the culmination of a lot of hard work p.R4
– Tips from an RSVP insider: A veteran of the judging committee tells all p.R6
– Lifetime Achievement Award bestowed on Marilyn Stewart: Educator has devoted professional life to training, teaching and writing p.R8
– Sears Canada this year’s Directors’ Choice: Retailer honoured for its commitment to fully integrated marketing p.R10
– It’s all in the numbers: Judging an RSVP entry an exacting and methodical process p.R15
– RSVP Award Winner: Best of the Best p.R17
– RSVP Award Winner: Best Direct Mail p.R19
– RSVP Award Winner: Automotive Products and Services p.R20
– RSVP Award Winner: Business Products and Services p.R20
– RSVP Award Winner: Communications Products and Services p.R22
– RSVP Award Winner: Consumer Products and Services p.R22
– RSVP Award Winner: Creative p.R24
– RSVP Award Winner: Customer Loyalty p.R26
– RSVP Award Winner: Financial Services – Banking p.R26
– RSVP Award Winner: Customer Service p.R28
– RSVP Award Winner: Financial Services – Wealth Management p.R32
– RSVP Award Winner: Fundraising/Non-Profit Public Service p.R33
– RSVP Award Winner: Leisure/Travel Products and Services p.R34
– RSVP Award Winner: Telemarketing p.R36
– RSVP Award Winner: Multimedia p.R37
– RSVP Award Winners: Other p.R38
– RSVP Award Winner: Supplier p.R13
– RSVP Award Winner: Student p.R14
– Senior Judges p.R40
– The Year in Review p.R42
