Native advertising has quickly caught the attention and the imagination of global marketers who want to engage their target audience in meaningful and authentic ways.

There are many ways to use native, but what’s the best way for your brand?

The Globe and Mail will host a panel discussion with some of the leading minds in advertising strategy to offer points of view on the role of native in your advertising plan. They’ll share their experiences across countries and across platforms to deepen your thinking about ways to use native to build your brand.

Moderator				Panel
Sean Stanleigh Managing Editor, The Globe Content Studio The Globe and Mail		Stephen Sonnenfeld VP, Advertising & Brand Integration Thomson Reuters		Tony Vlismas Head of Market Strategy Polar		Yvonne Gibson Director of Marketing Communications GE