Annette Bourdeau
Articles by Annette Bourdeau
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Is Irving’s name game a winner?
November 1, 2005 -
Outstanding new campaigns
November 1, 2005 -
Getting off the browser
November 1, 2005 -
Brilliant! brand extensions
October 1, 2005 -
Mr. Retail: Lou Puim, director of marketing, Wal-Mart
October 1, 2005 -
Home Depot: this ain’t the boys’ club anymore – Pat Wilkinson, director of marketing
October 1, 2005 -
This anti-smoking effort ain’t rotten
October 1, 2005 -
Outstanding new campaigns
October 1, 2005 -
Get inside their heads
October 1, 2005 -
Analyze this – faster
October 1, 2005 -
Good cause and effect
September 1, 2005 -
Brilliant package design
September 1, 2005 -
Spankin’ the competition – Muriel Solomon, director of marketing, dramatic networks, Alliance Atlantis
September 1, 2005 -
Makin’ it happen – Susan Arthur, director of marketing, CHUM
September 1, 2005 -
How GOT-JUNK? got on Oprah
September 1, 2005 -
Outstanding new campaigns
September 1, 2005 -
Windows of opportunity
September 1, 2005 -
Brilliant! promotional samplers
August 1, 2005 -
Risky business
August 1, 2005 -
The communicator
August 1, 2005 -
howdoesthiscampaignmeasureup.ca
August 1, 2005 -
Outstanding new campaigns
August 1, 2005 -
Ahead of the class
August 1, 2005 -
The ultimate personal shopper
August 1, 2005 -
Check your brand into the Fairmont
July 1, 2005 -
Brilliant! product placements
July 1, 2005 -
Rev in da clubs
July 1, 2005 -
A little bling bling with your beer
July 1, 2005 -
Outstanding new campaigns
July 1, 2005 -
Gettin’ sas-y
July 1, 2005 -
Catch them if you can
July 1, 2005 -
Hit (on someone) and run
July 1, 2005 -
Holy CRAAAP!
June 1, 2005 -
Brilliant! Street promos
June 1, 2005 -
Want sugar mamas?
June 1, 2005 -
Events – Rock ‘n’ roll matchmaker
June 1, 2005