Annette Bourdeau
Articles by Annette Bourdeau
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Jazzing up radio advertising
April 1, 2006 -
When hunger strikes
April 1, 2006 -
Cell control
April 1, 2006 -
IM goes mainstream
April 1, 2006 -
Raising interest: Rick White, Scotiabank
March 1, 2006 -
Information-based success: Capital One’s Clinton Braganza
March 1, 2006 -
Burning up the headlines
March 1, 2006 -
Rough Ryders
March 1, 2006 -
Flattery won’t get them anywhere
March 1, 2006 -
The friendly mugger
March 1, 2006 -
Insurance shopping isn’t fun
March 1, 2006 -
E-Commerce goes 3D
March 1, 2006 -
Volvo gets mobile
March 1, 2006 -
Brilliant Olympic promos
February 1, 2006 -
International inspiration: Elexa’s Veronique Hamel
February 1, 2006 -
Sexual healing: Viagra’s Veronica Piacek
February 1, 2006 -
HSBC: groundbreaker or cliche?
February 1, 2006 -
Online pal or predator?
February 1, 2006 -
Nothing changes like the weather
February 1, 2006 -
Sound alters perception
February 1, 2006 -
Let’s get vertical
February 1, 2006 -
No more pencils. No more (note)books
February 1, 2006 -
Satellite radio goes portable
February 1, 2006 -
Brilliant! online communities
January 1, 2006 -
Jeff Jackett: marketing manager, Gatorade Canada
January 1, 2006 -
The next frontiers
January 1, 2006 -
Brilliant viral campaigns
December 1, 2005 -
Retail: Pontiac gets its mojo back – Jim Scott, ad manager, Pontiac, Buick and GMC
December 1, 2005 -
Retail: Man on a mission – David Brimson, Toyota Canada’s national manager, PR and advertising
December 1, 2005 -
Is this microsite hot or not?
December 1, 2005 -
Outstanding new campaigns
December 1, 2005 -
Grab ’em before they bail
December 1, 2005 -
Advertisers get in the loop
December 1, 2005 -
Brilliant! breast cancer tie-ins
November 1, 2005 -
He keeps going, and going and going: Patrick Good, senior brand manager, Energizer
November 1, 2005 -
Training day: Mike Nedelec, VP of strategic marketing, Best Buy Canada
November 1, 2005
